Art Universal Principles of Design

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Universal Principles of Design review:3 stars (good design support book) - i found the book to be a good support when approaching a design. it lays out a series of axioms which help the designer to look at various design stratagies at the initial design stages.5 stars (With absolute certitude a future "classic" design book) - If you want to make some money, I recommend you buy a couple copies of this book now and put them away for 10 years. With absolute certitude the "Universal Patterns of Design" (UPOD) will be a future "classic" design book. There are very few books that fit this category, but this will be one. The author's have done an absolutely stunning job of condensing the patterns format in codifying 210 design principles which human beings need to relate to products and works of art. This book rivals ANY other design work I have ever read. Absolutely highest recommendation.5 stars (Great Introduction to important themes) - This book is a great introduction to many themes relevant to all form of design. Many references are given for anyone wishing to further develop their understanding of the theme discussed.

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